Marketing Integration

You are only as strong as your weakest link. Support functions, disciplines, and interdependencies are critical to the success of any sales growth program. For example, is marketing considering the sales milestones and goals from a strategic and tactical (activities) perspective? We provide marketing expertise and resources to develop, measure, monitor and fine tune your programs for maximum impact.

After all, your brand is much more than a logo and marketing is much more than advertising. In fact, it comprises the traditional 4 P’s of marketing to include Product, Price, Place and Promotion, as well as the additional 4 P’s that relate to every organization, no matter how big or small – People, Process, Productivity, and Physical Evidence

We can help you better understand and re/focus on all of them.